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Ägile Ässets is already now used around the globe and the business opportunity (also for you!) is… literally global.
of very diverse sizes and backgrounds.
around the globe. And also: Across all continents.
Some of them small, some big, all of them the workplace of amazing agile marketers.
Most use the tool in English, German, Spanish, French, Italian, and Portuguese. We have had requests to build in Mandarin, RTL and Russian and will do so once we have investment (help us!)
Some manage one brand intensely, most manage a handful, others manage with ease 5-8 or more.
Your questions answered
Ägile Ässets focuses on content creation, brand storytelling, and efficient multi-platform publishing. We prioritize user experience and practical functionality over complex features that often go unused.
Think of it as your brand’s story timeline – but way more powerful. While other tools show you a content calendar we show you how your brand narrative unfolds visually across time and channels. You can spot gaps, check your content mix also across several calendars and make sure you’re telling a consistent story. It’s like having a bird’s-eye view of your brand’s entire social presence.
We’ve built this tool from a brand manager’s perspective: The Brand Overview gives you that visual story check. Campaign marking helps track your content pillars. Post variations let you adapt tone per platform while keeping your message consistent. Our AI assistant, Mägic Ed understands your brand voice. Plus, calendar mapping ensures everything goes out coordinated – even across languages and regions (if set up accordingly).
Depending on the package, you can either use calendars per brand or, in the agency packages, define space per brand with dedicated calendars channels and content pillars. Think of it as having separate brand apartments in the same building – everything organised but connected when needed. Even in the ‘smaller’ (still very powerful packages) you can custom tag content by brand, use brand-specific views and even download separate reports for client sharing.
Yes! Set up unique content pillar campaigns and posting schedules for each brand. The calendar mapping feature lets you coordinate content differently for each brand – some might need tight LinkedIn-Instagram coordination, others might focus on TikTok-YouTube synergy. Set it all up in the way that works best for you and your brand.
Set up visual campaign markers to track content pillars and even colour-code different initiatives. You can easily see how campaigns spread across channels, ensuring you’re hitting your campaign beats consistently.
The Brand Overview shows your visual brand story at a glance. You can easily spot if your imagery is consistent, check how campaign visuals flow and ensure your brand’s visual identity stays strong across all channels.